FlashMOVE is the name of the NowWeMOVE flash mob. A FlashMOVE is perfectly suited to promoteEuropean Week of Sport as the choreography unfolds gradually and passers-by can join in and be active.
It is an opportunity for the initiative to make a strong link with its European dimension. All countries involved in the FlashMOVE have the chance to show their European neighbours who they are. The European Union motto is “United in diversity”, so let’s show this diversity based on a solid common support: the FlashMOVE.